Ida's Beautiful, Considered Southern Sweden Home (And 7 Tips On How to Create an Environmentally Friendly Space)

Remember Ida Magntorn? I first met the Lund-based photographer at an event a couple of years ago and I've been following her work ever since. Ida has always been passionate about creating a sustainable and environmentally friendly interior - which she demonstrates beautifully in her own Southern Sweden home. And now she has written a book dedicated to the topic: Ett Hem Med Omtanke - Hållbar och Miljömedveten Inredning (which loosely translates to 'The Considered Home - Sustainable and Environmentally Conscious Interiors'). The tome is dedicated to everything Ida lives by and covers  everything from buying second hand, managing your appliances, plants and flowers and growing your own fruit and veg as well as a room by room guide - arranged around series of dreamy Swedish interiors. Here are some recent snapshots of her lovely living space - and most importantly:

Ida's 7 tips on How To Create a Considered Home: 

1. Use what you have: it doesn't matter how environmentally friendly your new kitchen is if you rip out something that was already working. 

2. If you're tired of something in your home - think of ways to change it, upcycle it, paint it or even use it for something completely different!

3. Look for items that can be recycled - such as solid wood instead of veneer. The easier it is for you to care for, the longer it will last. 

4. Buy second hand - if you need anything new for your home. 

5. If you can't find something secondhand - invest in a design classic since they are often better quality and have a good second hand value. Of course, these can usually be found second hand on auction sites too! 

6. If you choose to buy something new - make sure it bears an environmentally friendly symbol - and check what components of the item are included in this. 

7. Take care of what you have - by looking after your furniture and other belongings, you will prolong their life and save energy and materials.  

I'm so excited to dip into Ida's book and discover her room by room guide!

Ett Hem Med Omtanke - Hållbar och Miljömedveten Inredning is currently available in Swedish. However, an English version will be available soon. Keep an eye on Ida's website and instagram for updates! 

Is there anything that stood out to you? I love the tip about looking after what you have. Sharing my studio with upholsterer Carina Grefmar has taught me a while deal about restoring furniture to make it look as good as new!

Also - isn't Ida's home beautiful? You'll likely recognise it from this feature, but I couldn't resist sharing a few more snaps! 

Looking for some more inspiration today? Check out these vintage-inspired Scandinavian homes: 

On a separate note - my youngest daughter has just started piano lessons. I have to confess that I was particularly excited about this idea as it meant we'd have an excuse to buy a secondhand piano (such lovely pieces!). Of course, I love the sound too, though being tone deaf I think the family is relieved it's not me learning. The only place for a piano in our home is on the third floor - and I've heard these things weigh a ton. Pianist friends - do you think this will be possible? Please say yes! 

Happy mid-week friends!


Photography: Ida Magntorn - shared with kind permission

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A Striking Blue and White Swedish Home Full of Contrast

This beauty of a home oozes elegance. So, when I found out the owners, Felicia Alm and her partner Viktor are in their early to mid-twenties, I couldn't believe it! When I was 24, I lived with a flat mate (Beth) in a tiny flat in Earls Court. It was a massively fun time, but our accommodation was nowhere near as sophisticated and mature as this beautiful space (to put it into perspective, we were once burgled and didn't notice for days!!). Located just up the coast in Landskrona, this 72 m2 (775 foot square) apartment is in a building dating back to 1890 and blessed with 'spegeldörr' (traditional panel doors), a tiled masonry stove, herringbone floors and stucco ceilings. I chatted to Felicia to find out more about the renovation, her sustainable mindset and shopping for secondhand finds.

Galaxy ceiling light

The side cabinet was sourced at an antique shop in Rydebäck (a great tip for locals!)

Do you and Viktor work in the design world?
I have a bachelor degree in architecture and visual communication and at the moment dream about working with interior design full time. As a hobby, I also create posters and offer freelance graphic design. Viktor works for his family business in the healthcare sector - but we both have a great interest in architecture and real estate. 

Hay Polygon quilt, blue velvet cushion*

Is this the first time you have carried out a renovation project?
Over the past 3 years we have lived in three different apartments that we bought, renovated and then sold. Now it feels like we have found home, or at least for the moment haha! You can either call us two restless souls or real estate lovers.

Did the apartment need an extensive amount of work?
When we moved into our current apartment in April 2017, it was in need of a total renovation. So we spent the whole summer of 2017 renovating it. We tried to do as much as we could ourselves. We felt it was important to try to keep the different spatial features of the apartment while making it modern and personal.

What do you love most about your apartment?
Our blue bedroom is my favorite room in the apartment. In my opinion, the blue colour contributes to a calm, relaxing and harmonious vibe. The colour is Kvällshimmel (evening sky) from Jotun LADY. I really love to decorate with color and contrast.

Felicia picked up the fabulous chaise longue secondhand on Blocket.

How do you approach home decorating?
I have always had a great passion for architecture, interior design and graphic design. My interior style is quite varied and I like to mix old and new. I am someone who likes things to happen in my environment, therefore our home is constantly changing. When it comes to my home, I can be kind of impulsive. So, if I get a good idea I will probably execute it the next day, haha!

Where do you buy items for your home?
Because I like to change and refresh our home regularly, I think it's important to think sustainably. I therefore try to shop at Blocket (Sweden's version of Ebay) or antique stores - which are also cheaper. You can find really unique things out there. 

The sitting room / dining area is painted in Silverpil 10 by Alcro - and picture shelves from IKEA have been painted in the same tone.

What are your go-to interior shops?
Blocket, H&M Home and Ellos.

IKEA Sevedal kitchen cabinets with Eneryda handles.

Thank you so much for inviting us into your beautiful home Felicia!

Did you spy her cute dog Ester? She's kind of hard to spot but looks so at home!

See more of Felicia's elegant apartment over on her blog and instagram - or if you're now in the mood for blue - take a scroll through these fabulous spaces!

It's the Swedish half-term next week and we're heading off to Spain (you're so welcome to follow along on Instagram stories!). Since I'm the worse screen time offender in the family (I blame it on my job!) - I'm going to try to set a good example and step away my phone / computer as much as possible. This means a reduced number of posts. However, if you can always pop into my Home Viewing Exhibition over at the Swedish Design Museum where I'm constantly adding new Swedish homes - including a summer cottage on its very own island and a 'funkis' bungalow!

I hope you have a FABULOUS weekend!


Credits: Felicia Alm

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A Lovely, Hyggligt Home In Jutland, Denmark

Newlyweds Katrine and Jacob Laoru know how to create a hyggligt home that's full of charm. The creative pair (Katrine is an interior decorator and visual merchandiser and Jacob is studying Psychology at Aarhus University while making beautiful clay masks in his spare time), live in Mårslet, a village in Eastern Jutland, Denmark with their 12-year-old cairn terrier Nemo. Their cosy home is furnished with a beautiful collection of vintage finds, Danish classics and plenty of art against a soft, muted backdrop. Hints of warm brown and terracotta add just the right amount of warmth, while natural materials give the space a wonderful lived-in vibe. Enjoy!

Panthella lamp* (found secondhand), LÖNHOLT rug from IKEA.

"We found the Wegner armchair secondhand. It's the comfiest thing ever! The seat is so wide, my dog and I can easily sit there together."

TIP! Creating a naturally aesthetically pleasing interior is about balance - in the corner of the living room, the terracotta linen curtains pick out similar shades in the oil painting for a perfectly balanced look. I have found that pairing items in terms of colour helps a space to come together and creates a sense of harmony (it's a tool I also used in this styling work in my own home a few weeks back).

Grönadal rocking chair, source a similar sheepskin here* 

What a lovely home! It all feels so natural!

Is there anything that stood out to you? 

I've been thinking about making a trip to Eastern Jutland for a while (I've been to Skagen but keen to visit other parts too!). In case you feel the same, I asked Katrine for a few tips:

Katrine's East Jutland must-sees /dos: 
1. Visit Moesgaard Museum - the architect is amazing!
2. Go for a hike in Mols Bjerge National Park in summer time
3. Take a walk at Kalø Slotsruin
4. Enjoy the best ice cream ever at Social Foodies in M P Bruuns Gade, Aarhus

You can see more of Katrine and Jacob's lovely home here

I've shown a fair few homes from the Danish mainland in the past. Some of my absolute favourites include a rural retreat in Jutland, hygge and pops of colour in a Danish family home and a relaxed mid-century inspired Danish home. Guh! Did I tell you just how much I love Danish style?! 

Have a hyggligt day! 


Photography: Katrine Laoru shared with kind permission

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A Magical Norwegian Cottage With a Wabi Sabi Vibe

Here in Scandinavian we're counting down the days to Midsummer's Eve. Nature has sprung to life in a riot of colours - with meadows and grass verges bursting with poppies, daisies, harebells and lupins. The sun casts a long, hazy shadow well into the evening as adults and children alike soak up every last drop of golden sun. In the small hamlet of Nesodden, near Oslo, Norway, Hilde Mork and her two children are enjoying the midsummer sun from their magical country cottage. Last year, Hilde and a colleague converted the former ceramics studio and stables into a family home using 100% recycled and secondhand materials. Inspired by Scandinavian functionality and 'Nordic wabi sabi', today the cottage also serves as a studio for Hilde's work as a graphic designer, photographer and storyteller - and an idyllic base from which to enjoy the surrounding forest and countryside. Velkommen inn to Hilde's magical world - where the beauty lies in the imperfection. 

The neighbour's cat often stops by for a visit, making himself at home beside a vintage cabinet, cookery books and bunches of dried flowers. 

In this close-up you can really see how the kitchen has been built using secondhand and recycle materials - from the reclaimed porcelain sink and taps to the cabinet doors. A vintage scissor lamp* provides light after sunset.

A simple rail serves as storage for an array of pots and pans and a traditional woven birch basket* is ideal for other small items. 

In the winter a wood burning stove helps to keep the cottage feeling cosy and warm, while in summer it provides a perfect spot for a vase of wildflowers. 

A series of vintage mirrors help to bounce the light around while also creating a lovely wall display! 

On warmer days, life moves outside, where the family enjoy the surroundings in an understated way while making the most of the long hours of sunshine. 

What a magical world! Slow and sustainable living at its finest. 

Could you imagine soaking up the Scandinavian summer sun from this charming Norwegian country home? 

Take a peek at more of Hilde's home on her instagram @hildemork78 and find out more about her work as a freelance graphic designer, photographer and storyteller on her website

Up for a little more Scandinavian country inspiration today? Take a look at these magical homes:

Have a great start to the week friends! 


Photography courtesy of Hilde Mork, shared with kind permission. 

*This post contains affiliate links which means I might make a very, very tiny amount of money if you buy an item through the links marked with an asterisk. 

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