The (truly beautiful) Line Apartment

You may already be familiar with The Line in New York but in case you're not, it's a beautiful online store selling pared back items and latest finds from emerging names across fashion, home and beauty. Already sold? Well, there's more. The Line believe objects gain new meaning and greater dimension through context and as a result have created The Apartment to showcase items in the intimate setting of a home. And what a beautiful home it is, don't you think?!

Copyright: Apartment34.comThe Line Apartment. Photography: Aubrie Pick via Seventeen Doors.

The Line has recently introduced Toteme the fashion brand created by Swedish stylist and blogger Elin Kling and Karl Lindman on their site which is well worth a look here.

And how cool is that blue velvet modern take on a chesterfield?! My parents have always had blue velvet chesterfields so they always remind me of my childhood. Keep an eye on LiveAuctioneer for similar. I pinned a space on my 'Moody' board the other day which had a surprisingly beautiful sitting room colour combination of dark blue velvet, dark grey and brass. You can see the image here (what do you think?).

Is there anything you love in particular about this space?

You might also want to take a peek at The Apartment in Copenhagen which works with the same concept. Also beautiful!

Are you doing anything great this weekend? I am at home with my sick three year old today (poor little thing) but I hope she'll be better by the weekend so we can do something fun in the sun.

Have a wonderful couple of days and see you Monday!

PS don't forget to enter the Rosendahl Monkey give-away which closes Sunday


  1. Qué gozada y el sofá es maravilloso.

  2. Oh, I wish that was my bathroom, so gorgeous! I hope your daughter gets well soon. My four year old has chicken pox but is in denial about it, so I'm looking like evil mum for not letting her play with friends! Anna

    1. The bathroom's wonderful isn't it? I love free standing baths. My little girls asleep right now and I'm sure she'll be fine soon :) Chicken pox is weird because they don't feel ill and even if you go out once the spots have dried people give you a massively wide berth!! Hope your four year old is better soon x

    2. Thanks! And I'm hearing you on the free standing baths. One day...! x

  3. nice looks how every the kitchen i guess is not that much impressive.

  4. so beautiful! love it!

  5. That lamp. That couch. That bathtub!

  6. Your blog is amazing! I enjoy reading♥

  7. Hi - these images are the copyrighted property of Apartment I would appreciate them being credited as such.

    Thank you!

  8. Now you make it easy for me to understand and implement the concept. Thank you for the post really a great efforts. I am really happy to see your blog. office furniture ft lauderdale


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