Calling all Friends Who Cycle: You Will Love This!

Sponsored (all words are my own):
When I first moved to Sweden, I remember asking Per for a lift to work. He was baffled: 'why can't you cycle?' I gestured outside the window at the snow. 'And?' he replied. You see, nowhere does 'there's no such thing as bad weather only bad clothing' apply more! Swedes hop on their bikes rain, wind or snow. I reluctantly obliged that day (it helped that the cycle paths had been cleared before the roads!) and now it's second nature to hop on my bike all year round. BUT I'm ashamed to say, I haven't been wearing a helmet. I know, TERRIBLE! Until now, that is. Except it's not a traditional helmet,  it's a Hövding airbag for urban cyclists. Now, I know this post isn't about interiors - but I hope you'll forgive me as it is the BEST of local Swedish design - and it's genius! Read on if you love to get about by bike, this might just revolutionise your ride!

Let's start from the beginning!
The 'airbag for cyclists' was invented by two girls here in Southern Sweden back in 2005 when the  industrial design students pondered the question:

"Would it be possible to design a bicycle helmet that everyone would want to wear? And if so, what would it look like? Perhaps the most stylish helmet was one you couldn't see."

They set about designing a helmet that's worn around the neck like a collar and which would inflate in the event of an accident. Hövding Sverige AB was founded the same year.

So, how does it work?!
Charge the airbag at home (not very often though as version 3 stays charged for up to 15 hours cycle time). The latest version is also adjustable to comfortably fit your neck. When you hop on your bike you turn the airbag on. And when you hop off again you turn it off. It's as simple as that!

But what happens if I have an accident?

In the unfortunate event of an accident, the airbag inflates in 0.1 seconds to form a hood that supports your neck and protects the head from injury.

The Malmö based firm has sold over 150,000 airbags for cyclists and over 4000 cyclists have benefited from its protection.

Since it is activated by movement, the only time it won't inflate is if you receive a direct hit - for example, if you were to cycle into an overhead branch without seeing it.

Love a little tech?!
If you're the techy kind (don't worry if you're not, I'm not either and it works perfectly fine without the tech too!) - the latest version connects to your phone via Bluetooth. The Hövding app shows how far you've cycled, your remaining battery time and in case of an accident, notifies your selected contacts.

Love a little Analog?! 
I picked up a sticker when was at the Hövding mother ship here in Malmö which reminds me to turn my Hövding on and off at the start and end of my rides. Works for me!

Oh, and you can also customise your airbag with a jazzy cover like a Harris Tweed, Paisley, or Hi-vis design. They're all waterproof and dirt-repellent.

These days, I feel a whole lot better when I ride about town - and I think my airbag looks pretty smart too, don't you think?!

Bring on the rain, wind and snow Sweden, I'm ready for it!

Fancy one for your bike rides? Hövding airbag for urban cyclists are available to buy online (ships throughout Europe). You can also find your nearest retailer here.

Got any questions? You can read more about Hövding here and find the FAQ here. Feel free to ask away below too!


This post is sponsored by Hövding, however all words are my own and I only ever work with brands that I love and think you will too. It's always a pleasure to put a spotlight on local brands doing wonderful things! 

Disclaimer: No one at My Scandinavian Home, in any way whatsoever, can be responsible for your use of the information in or linked from this website. Any action you take upon the information on this website is strictly at your own risk, and we will not be liable for any losses and damages in connection with the use of our website. 


  1. Replies
    1. Happy you love this too - it's a real game changer in my mind. I love it!

  2. That is very cool!
    In the first pic, I immediately focused on the pretty bouquet in your basket and in the second, I thought you are wearing a nice hoodie!
    I am not a cyclist but if I were, I would definitely buy one of these. It looks neat and the protections specs are very impressive!

    1. Loved hearing your description! They ARE lovely flowers. My Mother's over visiting and bought them for me! Maybe one day you'll start getting about by bike, and when you do - the Hövding will be your best friend!

  3. Fascinating!! I will share this post with my husband as he is a bike and pedestrian safety/access planner for our city. We were just talking about the idea he has heard of about someone working to create an origami (foldable ?) helmet for cyclists. Great ideas are all around and if it means more people will cycle, that's just great.

    Many thanks for sharing this important information!

    1. Thank you so much for sharing with your husband - I totally agree that it's great to get people cycling more, in a safe way!


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